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Monthly Archives: February 2019

Importance of middlemen for your business

“We can eliminate middleman but we cannot eliminate the tasks of the middleman.” This is frequently possible to eliminate the middlemen. But we can’t avoid the functions of the middlemen. In a general sense, eliminating middlemen means the transfer of marketing activities to someone else who can perform the tasks …

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Supply chain management of a dairy industry

Supply chain management of a dairy industry: Supply chain management is a process of managing the upstream & downstream value-added flow of materials.  It also supplies related information among suppliers, the company, resellers & final customers. See the below figure:                     …

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The Marketing Channel of Dairy Products

Marketing Channel: There are two types of marketing channel for dairy products. First one is  Fluid milk channels and the second one is Processed dairy product channels Fluid milk channels: Fluid milk marketing methods have changed considerably over the years. In the 1930s, over 75 percent of all milk was home delivered. …

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How can an individual country benefit from trade? How could the world benefit? Farmers?

Individual: An individual can benefit from trade for many reasons.  let’s let the reasons behind it. The first trade is The profitable incentives for an individual country to specialization in producing certain commodities. Every country can export their surplus products to the other countries and can be benefited. Trade plays …

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Swot analysis of the dairy industries

To know about strengths, weaknesses, opportunities, and threats of the dairy industry, it is important to learn the swot analysis of this industry. let’s see- Strengths: Demand: Completely optimistic. Margins: Quite reasonable, in some case high price charged. The flexibility of the product mix: Tremendous. With balancing equipment, it is …

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Explanation of Price Elasticity of Demand Milk & Dairy Product:

In the case of farm product: The elasticity of demand for the fluid product is lower than for processed dairy products. Milk is the main raw material of the milk and dairy farm. If the price of this raw material reduces a small portion, the demand will not be so …

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The marketing process of dairy industry

Marketing process: The marketing process is very useful for the dairy industry. It is a process which helps the dairy industry in analyzing the opportunities in the market, selection of the target markets, and development of the marketing mix and management of the marketing efforts. Steps of marketing process- Analysis …

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Why has the food marketing system become more complex and expensive?

The food sector is one of the largest sectors in all over the world. It has a larger marketing system than any other industry. This system brings huge food products together and places them at a convenient location for the customer. The food product processing firms first collect raw material …

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What is the role of farmer, food marketing firm and consumer in the food production and marketing system ?

What do you think the food production and marketing system will be like in the year 2030? What is the role of farmer, food marketing firm and consumer? let’s see. The food marketing system is mostly shaped by and serve three key players. The Food producers Different types of Food …

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