What is Supply Chain Management

Supply chain management is a combination of two processes. One is material management and another is physical distribution. In the present situation, lead time is a big fact. Because lead time depends on market coverage. Some firms’ supply chain condition is really very poor. Because their supply chain system is not automated. Another problem is […]

5 Factors in Pricing Objectives

Objectives are really very important for all organizations. Because of objective states that what we want to do next. There are five factors in pricing objectives. Survival Price is depending on the objectives of the business. These objectives may change situation to situation. Then the sellers also change their pricing.  There are some survival situations […]

Critical factors in pricing decisions

Setting an effective price is really very difficult task. Because the price is the only thing that generates money. No other thing can generate money. The price of a product determines the product profitability, performance, and quality as well. The higher price creates a bigger margin. The bigger margin actually leads to increased profits. On […]

How can an individual country benefit from trade? How could the world benefit? Farmers?

Individual: An individual can benefit from trade for many reasons.  let’s let the reasons behind it. The first trade is The profitable incentives for an individual country to specialize in producing certain commodities. Every country can export their surplus products to other countries and can be benefited. Trade plays an important role in increasing the […]

The marketing process of the dairy industry

Marketing process: The marketing process is very useful for the dairy industry. It is a process that helps the dairy industry in analyzing the opportunities in the market, selecting the target markets, developing the marketing mix, and management of the marketing efforts. Steps of the marketing process- Analysis of the opportunity in the market: A […]

Explanation of food marketing

How would you explain food marketing to someone who is unfamiliar with this subject? Food marketing basically comes after farm marketing. It involves all activities of all areas of food products and services from producers to customers. Our food industry is mainly shaped by three players. Food producers: The rural farmers are playing this role as […]

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