What is the ultimate aim of customer relationship management?

Over the past ten years, customer relationship management ( CRM ) has grown to be a critical component of sales planning. Companies must create systems for tracking the data of specific customers as they strive to create engaging customer experiences. Although managing customer relationships is nothing new, the digital solutions available today provide you with a unique […]

Is finance consumer services a good career path – Explained

Is a career in finance and consumer services a wise choice? Let’s make a fruitful decision after reading this article. What is a finance consumer service? A finance consumer service is a company or a firm that provides its customers with a range of financial services such as advice on savings, home loans, and insurance. […]

What are the Characteristics of the mixed economic system?

It is a common misconception that a mixed economy is a hybrid of capitalism and socialism. In existence, it’s an economic model in which the government controls some or most of the process of production. The ownership percentage varies from country to country, but the government typically controls important industries like utilities, transportation, and communication […]

Social media strategy for short-term rental business

What is a rental business? A rental business is one whose primary business activity is renting out space. Rent is defined in modern economics as the difference between the total return on a factor of production such as land, labor, or capital, and its supply price.  Let’s discover- Modern Integrated marketing communications. What is social media […]

How Marketing can Bring about a more Peaceful World

To promote peace, what does one mean? The goal of peace marketing is to change people’s behaviors. At the same time, it changes attitudes, and habits for the betterment of society, not just for the benefit of the individual who is marketing. Precisely what is “peace marketing,” and how does it differ from other marketing? […]

Pre approach Marketing in Sales

What is a Pre Approach to marketing in sales? Pre-approach marketing is the process of creating a strategy to identify and qualify potential customers before you ever speak to them. This involves creating a target list of prospects, researching their needs, and identifying ways to reach them. The goal is to create a plan that […]

Explanation of major types of wholesaler & their marketing decisions

Wholesaling Wholesaling is a process in which all the activities are involved in selling goods & services for those who buy these for resale or business use. Wholesaler A person who engaged in wholesaling business is known as the wholesaler. Wholesaler often buys goods & services from producer & resale these retailers, industrial consumers & […]

Channel Behavior & Types of Organization

People & companies interact in complex behavioral systems. Distribution channels are the more simple collection of firms. Some channel members have interacted in a more informal way, others may interact in a formal way. Moreover, the channel system doesn’t stand still for anyone. The new member comes & operates the task. Here we‘re going to […]

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