The role of IT in an organization

What is information technology? IT (Information Technology) is the process of using any computers, storage, networking, and their physical evidence, infrastructure, and processes. These processes help to create, process, store, secure, and exchange all forms of electronic data. Information technology plays an important role in the organization or company. It is all about managing the […]

Define Agricultural Marketing – What is Agricultural Marketing?

Agricultural marketing means different things to different people.  Agricultural marketing may refer to daily, weekly, or monthly food shopping for the customer. At the primary stage, the farmers deal with local farm product buyers. Then the farmer may associate marketing with loading the products into the pickup for the trip to the market. Sometimes, they […]

Swot analysis of the dairy industries

What is SWOT analysis? The SWOT assessment framework is used to discover and analyze an organization’s assets, vulnerabilities, opportunities, and threats. The major purpose of SWOT analysis is to raise awareness of the factors that influence business decisions or the development of a corporate strategy. Besides, it is the aspects that can influence the feasibility […]

Customer loyalty and satisfaction

Customer loyalty and satisfaction is an important factors for every company. The satisfied and delighted customers keep purchasing the products from the same brands. These types of satisfied customers provide positive and encouraging word of mouth to others. In contrast, those who are not satisfied with the brands can spread negative word of mouth. Some […]

The characteristics of a farming and agricultural products production

If you’re thinking about producing agricultural goods, first you have to learn the characteristics of agricultural products and production. Before producing any product, you have to identify some important questions. These are – What do your consumers want? Where you will sell these products? How you will sell it? What are the values of your […]

The problems associating with the farm marketing

You already learn about the characteristics of agricultural products and production. Now, you have to learn about the problems associated with farm marketing. If you clearly observe farm marketing, you can see that farmers are facing so many problems. Now, I‘m telling you about it. At first, farmers face unstable and relatively low farm prices […]

7 scope of digital marketing

What is the scope of digital marketing? Business owners can use demographic information such as customers’ age, gender, geography, interests, and level of education to better tailor their digital marketing campaigns. Businesses can also retarget clients already familiar with their brand by tailoring their strategies and communications to each subset of consumers. However, let’s explore […]

Identify the major factors that influence business buyer behavior.

Business buyer behavior At all levels, marketers want to know how business buyers will respond to their marketing strategies. See the figure:- In this figure, we can see that marketing and other factors affect the buyers buying decisions; this produces a certain buyer response. Marketers must understand the figure. In the organization, there is a […]

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